About Gerber

Founded in 1995 by Gerald Joseph, Gerber Finance, was the product of a joint venture between Investec, a member of the London Stock Exchange and the Gerber Goldschmidt Group, a leading international trading and investment company since 1920.

In March of 2017, Gerber Finance was acquired and is currently owned by Global Fund Holdings of Canada.

Our primary focus is the financing of long-term profitable growth. Each credit facility is designed to meet the individual needs of your business, taking into account specifics such as trade cycles, seasonality, customer base and more. Although a dollar amount is set for each line of credit, our size and short lines of communication allow for flexibility when the need arises.

Who We Are

Gerlad Joseph

Gerald Joseph

Chief Executive Officer

A Chartered Accountant educated at the University of Cape Town in South Africa. After a stint in the apparel industry, he joined the Gerber Goldschmidt Group in 1982 eventually becoming the CEO of Gerber Goldschmidt Finance, their trade finance arm. Moved to the US in 1994 and founded Gerber Finance shortly thereafter. He sits on a number of boards as non-executive director and shareholder representative.

Jennifer Palmer

Jennifer Palmer


As President, Jennifer is responsible for cultivating new relationships with companies that would benefit from financing with Gerber. As In-House Counsel, Jennifer is able to streamline the documentation process while reducing clients’ costs. Jennifer holds a JD from Fordham Law and a BA from Marist College. She is active in the industry serving on various committees including the Board of Directors of the Commercial Finance Association.

Kevin McGarry

Kevin McGarry

Chief Credit Officer

As Chief Credit Officer, Kevin is responsible for managing Gerber’s diversified loan portfolio focusing on credit quality and client retention. Prior to joining Gerber he was employed by First Capital LLC where he was President of the Factoring Division and Northeast Regional Manager of Asset Based Lending. McGarry is a 38-year veteran of the Factoring and ABL industry and he previously held senior leadership roles at GMAC Commercial Finance, GE Capital Commercial Services, Congress Financial and Heller Financial.

Elena Goynatsky

Elena Goynatsky

Senior Vice President

As Senior Vice President of Marketing, Elena is responsible for originating, analyzing and structuring a wide variety of transactions. Elena’s extensive experience in marketing and credit provides her with a unique perspective allowing her to meet the client’s needs. Prior to joining Gerber Finance in 2008, she worked at Wells Fargo and Bank Leumi. She holds a BA in Finance from Baruch College and a BS in Math from Ukrainian State University.

Barry M. Schneck

Barry M. Schneck

Senior Vice President

Barry is responsible for covering the New York, New Jersey & Southeast mid-Atlantic regions. Prior to joining Gerber, Barry held senior positions covering the nation. He has spent 45 years focusing on the working capital needs of small to middle market companies. Barry is a member of CFA, TMA, Garden State Credit Associate, AHEPA. Before Joining the industry, Barry graduated – Fairleigh Dickinson University with a B.A. in Psychology & minor in Economics.

Entela Semini

Entela Semini

Vice President

Raised in Tirana, Albania, Entela came to the US as an exchange student in 1999. She obtained her BA in Finance from Pace University and joined Gerber Finance in 2006. Entela interfaces on a daily basis with clients dealing with the collateral and financial reporting, borrowing bases, cash flows and ensuring that the system of funding the portfolio is efficient and uncomplicated. Entela is also responsible for managing part of the Gerber portfolio in the capacity of Account Executive.

News & Updates

Character First! - The Secured Lender

“Character First!” Interview with Jennifer Palmer

Jennifer Palmer, president of Gerber Finance, discusses how philanthropy is front and center in the company’s day-to-day business. "Our aim is to help move members of our communities forward. Gerber Finance Foundation leverages expertise and access to provide hunger relief for children; and every quarter, Gerber Gives Back enables employees to take time off to volunteer and give back to the community." (read more)

Ed Park Tammy Rouah to Santa Monica

Ed Park & Tammy Rouah join Santa Monica Office

New York, New York, July 2019 – Gerber Finance, the leading growth-focused lender specializing in asset-based loans and trade financing solutions, announces Ed Park and Tammy Rouah to join the West Coast office. Industry veteran Ed Park has been appointed to the role of Senior Vice President/West Coast Regional Manager and Tammy Rouah, Vice President /Relationship Manager. “Together, their leadership will allow us to continue delivering the exceptional service we pride ourselves in providing to our clients” (read more)

San Diego Announcement

Gerber Finance Inc. Expands to San Diego

New York — JANUARY 19, 2018 — Gerber Finance, the leading growth-focused lender specializing in asset-based loans and trade finance solutions, today announced the firm is expanding to the West Coast with an office in San Diego. Industry veterans Rachel Donaghy and Lorraine Julius have each been appointed to the role of vice president and senior relationship manager, leading West Coast operations as a team to serve clients and help build the Gerber portfolio. (read more)

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40 Under 40 Awards - Jennifer Palmer

Jennifer joined Gerber in 2006 as a business development and marketing associate charged with cultivating new relationships with companies that would benefit from financing with Gerber. As a recent law school graduate who had intended on working in art or fashion, she did not expect to work in finance, but was hungry for an entrepreneurial venture where she could truly make her mark. (read more)